Do you want to run a Facebook contest but aren't sure of the rules or how to get started? It's easy with ShortStack.

By Ernie Arias "Credit to the fullest the good qualities to be found in others, even though they may far outshine your own." William M. Peck A LinkedIn recommendation has more value than just a Like, sharing or commentingon any...

Forget about the IPO debacle. Facebook has just launched is new iPhone app for managing Pages. It’s free and downloadable from the U.S. App Store. It’s a great tool to manage Pages on Facebook. It will give you instant gratification, allowing you to check statistics, post, and comment while you are “mobile”.

People ask me all the time why I’m so excited about Google+ as a marketing tool. After all, it doesn’t (yet) have anywhere near the user numbers of social media juggernauts like Facebook or Twitter. Doesn’t it just make sense...

Create and implement an integrated cross-channel strategy that will help ensure everything looks the same – and that your content is similar – on your various platforms. One of the...

As the global economy writhes and rattles, entrepreneurship has ever more clearly emerged as the solution to economic recovery. Young startups not only create nearly two thirds of America's new jobs, they also bring forth innovation that often revolutionizes humanity and provides widespread prosperity. The best part is, ease in creating [...]

I write five blog posts per week, and sometimes more, yet I never run out of inspiration. Here is my secret: The exercise you can use to create a blog topic pipeline.

Maybe here's the reason General Motors went "mental" and pulled its Facebook ad budget. Digital marketing is confusing—really confusing—as this insane graphic shows (below). Trying to navigate through the various new social...

If you want to drive more people to your blog, make an effort to keep the content simple. Focus on detailed problems and provide exhaustive solutions.

It's no secret that Facebook has decided the best way to spur more advertising on the platform is to encourage marketers to use their brand Pages more effectively. With that goal in mind, Facebook looked at postings on 23 brand...

Have you logged into Facebook or Twitter today? If you haven’t yet, I’m sure you will. So many of us spend so much time on our social networks. We are talking to our friends, looking at our favorite products and event talking to companies. Social media is essential to how we communicate on a daily basic now. How does this affect the approach of businesses?

When training many small to medium-sized businesses to effectively use social media platforms such as Facebook and Twitter, there are five critical mistakes that I come across consistently. There is no concrete answer on how to...