Smart Insights Digital Marketing Best Practices

Smart Insights Digital Marketing Best Practices

About the Smart Insights Digital Marketing Best Practices Group

This group helps marketers learn about the latest ways to help companies succeed online through using the best approaches possible.

Ask and Answer questions about how... more »
This group helps marketers learn about the latest ways to help companies succeed online through using the best approaches possible.

Ask and Answer questions about how to get the most from marketing. Anything goes - from strategies to tactics, basic to advanced, from tools to techniques.

We moderate the group carefully, so your time won't be wasted by spam - we try to keep to practical advice and tips to help everyone learn and keep up-to-date.

Questions are answered by digital marketing author Dr Dave Chaffey, expert commentators and all the knowledgeable folk in the group. Thanks guys!

Popular topics are techniques and agency recommendations for improving - digital strategy, web analytics, conversion optimisation, social media marketing, search engine marketing, affiliate marketing and email marketing.

Do join us!

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Most Popular Discussions

Renee N.

Renee

What twitter application to people use to track alerts about their company please? I've got twilert and tweet beep but would like to know...

posted 2 months ago

Neil I. 1 day ago • Edit • Neil likes this. »
See all 10 comments »
Adam C. Richard M.
Ben H.

Ben

What are your thoughts with PPC concerning bidding on competitor brands?

As far as I understand its legal (Iinterflora vs M

posted 3 days ago

Matti R. 1 day ago • Edit • We got good results through popular blogs that wrote about us favorably by bidding competitor brands. Competitors didn't know that it was us ... »
See all 5 comments »
Craig L. Matti R.
Ben A.

Ben

4 Reasons to Invest in Content

How much are you doing to build good content and tell the world about it? Whatever your business, there are four compelling reasons why good online marketing means making and and promoting good content for your audience - as this infographic reveals...

posted 3 days ago

Will K. 2 days ago • Edit • Will likes this. »
See more »
Ben A.
Pritesh P.

Pritesh

SEO projects and the risks involved - do you know what the risks are?

Panda and Penguin updates have/will hit websites hard. As web managers (client side) did any of you ask agencies/consultants for the ...

posted 5 days ago

William S. 3 days ago • Edit • I've spent the past few weeks in different seo conferences/discussions and the results of panda and penguin and how it will affect the future ... »
See more »
William S.
Adam C.

Adam

White papers - Do you read them? Are they an effective marketing tactic?

Many companies seem to be using white papers as a big part of their marketing strategy. For example, an email from Econsultancy today ...

posted 8 days ago

Ed T. 4 days ago • Edit • Hi Adam, ... »
See all 4 comments »
Robert E. Adam C. Ed T.
Patricia H.

Patricia

Can anyone give me an idea of the pros and cons for sending email campaigns via Mailchimp or dotmailer, please?

posted 19 days ago

Ben H. 5 days ago • Edit • I have used a few of these ESP's. I currently use mailchimp and it is an ok platform but the click thru reporting side really lets it down for ... »
See all 7 comments »
Adam H. Robert E. Ben H.
Nathan N.

Nathan

Hi everyone, I wonder if somebody can help me. How does Google Analytics define a visitors language?

I have been running numerous campaigns via Google AdWords and on Facebook - the campaign targets English (UK) speaking individuals in ...

posted 3 months ago

Takashi H. 10 days ago • Edit • I just came up with the same question. The very code in GA.js seems the folloing part and I guess navigator.language or ... »
See more »
Ian C. Takashi H.
Simon M.

Simon

I have some great infographics from Smart Insights but does anyone know a tool (other than photoshop etc) that can create free...

posted 17 days ago

William S. 11 days ago • Edit • Really Simon, free? »
See more »
Richard M. William S.
Claudia A.

Claudia

What are the key challenges that you face in communicating information to your business?

posted 1 month ago

Claudia A. 11 days ago • Edit • Hi William, ... »
See all 5 comments »
Chryso S. William S. Claudia A.
Dave C.

Dave

Which Business Pinterest boards do you like?

We're currently setting up our Pinterest, so we're looking for inspiration!

Which Pinterest boards do you think are good marketing ...

posted 1 month ago

Adam C. 15 days ago • Edit • Hi all - this board by Mynewsdesk shows some of the best examples of online newsrooms! http://pinterest.com/mynewsdesk/social-media-newsrooms/- ... »
See all 7 comments »
Babs B. Dave C. Adam C.
Ruth J.

Ruth

I was sent information to say Google search updates do not like side menus &see it as duplicate content. Is this only the case when you...

posted 16 days ago

Darren P. 15 days ago • Edit • Very welcome Ruth! »
See all 6 comments »
Ruth J. Adrian B. Darren P.
Robert E.

Robert

Single point of sign on or not?

Have been asked to create some user stories with the idea that all customer segments log in via the same pathway/ account.
However two ...

posted 16 days ago

Robert E. 15 days ago • Edit • Hi Dave ... »
See more »
Dave C. Robert E.
George S.

George

Counting Infographic Views in China

Does anyone know a realiable Chinese website where infogrphics can be posted, promoted, while receiving a reliable count of unique ...

posted 17 days ago

Shealynn C. 16 days ago • Edit • You are welcome! Not sure what exactly your situation is, feel free to let me know if any more info needed! »
See all 3 comments »
Shealynn C. George S. Shealynn C.
Richard H.

Richard

There are so Many Social Analytics Apps and Social Reach Apps where do you draw the line at useful and shiny object ?

posted 24 days ago

Alexa M. 17 days ago • Edit • Same here, we have signed up for BrandWatch inhouse but as I understand its widely used by agencies when you have to manage a number of brands. ... »
See all 6 comments »
Phil C. Alexa M.
Simon T.

Simon

Recency of Visits stats in Google Analytics

Can anyone tell me what, in Google Analytics, is meant by 0 days since last visit?

I can understand it for New Visitors (of course) ...

posted 1 month ago

Simon M. 17 days ago • Edit • Good discussion here chaps, interesting to see that there are a number of issues that are not isolated. ... »
See all 10 comments »
Simon T. Simon M.

About this Group

  • Created: November 17, 2010
  • Type: Professional Group
  • Members: 2,650

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