Just five years ago, if you said tablet to someone they probably thought about a bound package of paper or some kind of pill.  Now tablets are the hottest consumer product on the market and with Apple’s unveiling of the iPad3, expect more people to be talk

Believe it or not, the NCAA basketball tournament has been around for nearly 75 years.  There wasn’t much madness in the beginning – just 16 teams in a tiny gym at Northwestern University in 1939.  (Northwestern, by the way, has never played in the NCAA ba

With Apple introducing their new iPad 3, there has been a huge buzz on tablets. Recently, a new study has been released that shows how important tablets can be to local businesses. •   Over 60% of tablet owners conduct at least one search each week for a l

Across the US, there are over 55 million people of Hispanic descent, this equates to roughly 16% of the total population.  Hispanics are not just a large, growing ethnic group, they also have considerable buying power.  Adding to the clout of the Hispanic

Tablets are the hot consumer electronic device.  Tablet ownership nearly doubled over the holidays and Apple’s new iPad 3 will continue to fuel tablet purchasing.  In fact, in a recent post, we showed research detailing that 55 million tablets will be sold

www.deborahdachinger.com A bad habit that is deeply ingrained has a lot of resistance to change. It will cling unless you have a clear plan on how to overcome it. Planning lays the ground work. When you are clear about your goals, your methods and your time line, it is easier to tackle the resistance you might face. This will help you to change...

Email blasts were probably the first type of digital marketing that online pioneers engaged in.  It still gives you the ability to target geographically and to  strategically segment your offers.  When you send your message can affect whether or not your m

Yesterday’s post dealt with when consumers open emails and when they click on email offers.  There are many things that affect email open and click rates, your message or offer is probably the biggest reason.  But, there are other factors that play into it

Being located in Central Florida, the song “It’s a Small World” is part of the fiber of our being.  Social media truly has made the world smaller and much more connected.  A new study has been released that shows that social media's global growth will cont