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NY MRA Chapter End of Year Party events.linkedin.com
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7 Steps for Gaining Better Insights from Marketing Research infosurv.com
Marketing research can provide very useful insights that will help a...
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My Interview- Brazilian Economy and Real Estate market-2012
On may 9, 2012 I gave an interview to a Radio in Canada about...
radio-shalom.ca -
New metric for modeling impact of social media on brand performance
Michael Wolfe is a marketing analytics professional who has created a...
Announcing a Breakthrough in Measuring the Impact of Social Media on... -
Top 20 Innovation Articles – May 2012 innovationexcellence.com
Drum roll please... At the beginning of each month we will profile...
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Strategic Marketing of Managing Expectations blog.amplifiedanalytics.com
Pro-active management of your customers expectations will...
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It's Like Money in the Bank: Figuring out Financial Mystery Shops slideshare.net
It's Like Money in the Bank: Figuring Out Financial Mystery Shops...
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Informative White Paper written by Dr. Bruce Isaacson, President of... mmrstrategy.com
For such a complex, high profile, and expensive activity, market...
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If you think strategic intelligence skills will help you on your job,...
Only two weeks left to regsiter to classes in the official SCIP/ACI...
Download the Spring 2012 Brochure (pdf) -
Congressional Bill Impacting Census / ACS ssiknowledgewatch.com
written by Jackie Lorch Last week the US House of Representatives...
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Seeking a VP Health Com/Sr. Research Director for FIELD wilcoxcareer.com
Vice President of Health Communications/Senior Research DirectorOur...
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Market Research in the Mobile World, July 18-19 Cincinnati gamehex.com
What happens when a conference chair foolishly grants me 20 minutes...
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Who’s Got Their Eyes On the Social Media Road? localspeak.com
Just two days prior to Facebook’s IPO , peculiar as the timing...
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When one of YOUR customers experiences a problem,..
When one of YOUR customers experiences a problem, which of the...
When one of YOUR customers experiences a problem, which of the following would you prefer them to do?
Most Popular Discussions
Facebook’s IPO and the Laws of Big Data smartdatacollective.com
Without using any predictive analytics tools, I confidently predict that Facebook’s IPO will give rise to more vocal demands for people to “get a cut” of its—and other social media companies’—profits. People deserve, so the...


Storytelling in Two Lessons – Forget About Content
Storytelling in Two Lessons – Forget About Content
I was recently teaching some market researchers to write better presentations when a ...

NPS 5 Point Scale
Just curious if anyone here has ever done conversions of 5, 7, or 10 point scales to NPS?
It came up recently in a discussion and I ...

Marketing Research and Consumer Insights Advice
Hello everyone, I graduated from a liberal arts college with a degree in psychology but have recently started to pursue a career in ...

New metric for modeling impact of social media on brand performance
Michael Wolfe is a marketing analytics professional who has created a more sophisticated metric than the usual sentiment measures for ...
Announcing a Breakthrough in Measuring the Impact of Social Media on... brandamplitude.com
Based on work by Michael Wolfe, Bottom Line Analytics Everyone agrees that social media measurement is important, but figuring out how to do it hasn’t been easy. There are many tools to measure social media activity, and some...

How effective are stem cells for drug testing? polls.linkedin.com
Vote on this LinkedIn Poll to see the results divided by age, seniority, and gender. Use Polls to leverage the collective wisdom of millions of business professionals on LinkedIn.

Assessing the Representativeness of Public Opinion Surveys
Great work from Pew Research on survey respondents
http://www.people-press.org/2012/05/15/assessing-the-representativeness-of-public- ...

When one of YOUR customers experiences a problem,..
When one of YOUR customers experiences a problem,
which of the following would you prefer them to do?
(This is a follow up to our poll ...
When one of YOUR customers experiences a problem, which of the following would you prefer them to do? polls.linkedin.com
Vote on this LinkedIn Poll to see the results divided by age, seniority, and gender. Use Polls to leverage the collective wisdom of millions of business professionals on LinkedIn.

Segmentation question
Every segmentation is the same yet different…
A question to those of you out there who segment/cluster. Lets say a client has two ...

Is Market Research - or New MR - in danger of neglecting Methodological Rigour? My thoughts - yours?
Is Methodological Rigour getting Neglected? edward04.posterous.com
Market Research is undergoing an "exciting" phase of change - the "survey" is under attack as a shallow method of accessing people's real opinions, many new tools are being actively promoted to provide different, more authentic...
