SBDCs help small business owners access more than $70 million in capital in 2011 LOS ANGELES –The Los Angeles Regional Small Business Development Center (SBDC) Network has reported their 2011 annual economic impact numbers and...

What separates the best from everyone else? (Hint: It's not about the money.) Good entrepreneurs make money. Great entrepreneurs make serious money. But remarkable entrepreneurs do more than make money. They are the few who...

When it comes to impressing investors, profits trump innovation. Highlights from our Entrepreneur Magazine Roundtable.

Though third within the social media hieracrchy (after Facebook and Twitter), Linkedin is clearly the number one platform for online business marketing and networking for professionals. And considering the incredible value it...

If you joined LinkedIn and filled out your profile thinking it was essentially an online resume, you're probably missing out on a world of opportunity. And no, we're not just talking about finding a new job. Sure, LinkedIn's...

Small businesses often operate at a disadvantage, but they certainly have the opportunity to establish the perception that they are more personable than their larger competitors.

Is the digital workplace making entrepreneurship more accessible to women? Here's a look at a number of factors.

By Kenneth C. Bator, BTC Small Business A number of years ago I heard a speaker say that organizations should just have a mission and throw out their vision statements and other organization drivers such as values statements and standards.  He may have made a number of salient points after that comment but I don't recall them as I subsequently tuned out. The mission statement and vision statement,

By Kenneth C. Bator, BTC Small Business Travelling around the country, I like to keep some of my same routines.  One of them is my morning coffee.  It's a comfort to know my venti coffee at Starbucks will taste the same in Chicago as it does in Los Angeles

Marketing Your Business with Video Getting noticed online is a challenge for small businesses however local companies are finding success cutting through the clutter with online video. Statistics show that video improves online...

With YouTube now the second-largest search engine, 70 percent of Internet users regularly watching online video, and Web video viewing projected to increase at a rate of 78 percent this year, it’s clear that online video has...

Are you generating the most value from your professional relationships? Here are three ways to quickly inject some life into your network.

Give a speech. Find organizations that your target customers belong to—whether the local marathon runners’ training group, PTA or Rotary club—and offer to speak at their meetings.Create a relevant handout to leave behind, and...

It’s super important to understand what a company's business goals are. It’s also of great value to comprehend other associated “driving factors” which help determine overall approach...

Marketing Online For Companies...

Do your business’s marketing efforts target Hispanic customers? If not, you could be making a costly mistake. With $1.2 trillion in spending power in 2011, Hispanics are one-sixth of the U.S. population and the nation’s...

Business goals a new webpage, blog article, video or anything else of a content nature, we should always have an overall objective, strategy and plan in mind.