Here at QRt we strive to provide an easy to use interface to create your own custom QR Code. The QR Codes that are available range from basic black and white QR Codes with square blocks to beautiful gradients and rounded edges....

The Wizard of Oz and B2B Technology Marketing We don’t think about it much, but most people don’t care about how something works as long as it does what they want and works when it is supposed...

Everyone’s a “Marketing Consultant” I was speaking to someone the other day who told me he’d never imagined how many marketing companies there are.  He also went on to say that, having met...

This has been an exciting week to watch Silicon Valley.  The much anticipated Facebook IPO is looming over much bigger questions--Is the company over valued? Are we experiencing a "tech bubble"?    The question of value has become even much more...

Creating a Culture of Innovation Creating a culture of innovation is not a mysterious process whereby creativity and practicality magically merge. Nor is it something that can be created via organization charts or suggestion boxes. Creating a...

Social media marketing is changing the marketing landscape so fast that companies are struggling to adapt their strategies and tactics. What worked in 2001 or even last year is becoming less and less effective. Planning to...

The npersona blog is seeing a rise in traffic.  April 2012 was the best month yet.  I wanted to share some tips that have really helped increase traffic.  The most important and obvious is to write compelling content.  It is crucial that you write...

Join Marketers to talk about what it takes to be a startup marketer, key challenges, solutions and more. Also we’d discuss the role of marketing in acquisitions of startup firms. Panelists include: Bob Schoettle, VP Marketing,...

The Public Sector Technology Forum is a collaborative round-table for public sector IT professionals. This group is dedicated to bringing together federal, state and local government and education IT professionals to collaborate on ideas, share thoughts and experiences, and exchange best practices to improve government and education.

Most companies strive to deliver the best product they are capable of creating. Striving for excellence is a great thing and commendable. But creating great products is not enough. You must be able to tell the story of why it matters. Why does your...

Breaking the Rules Everyday, wherever we turn, there are more and more rules about what we should do, how we should do it, and when doing it is appropriate. The government makes rules. Corporations...