Lately, there’s been a big push for calculated, scientific and statistical studies for SEO. We’ve seen amazing research into SERP clickthrough rates, tweet link placement, and link metric correlation, and several prominent...

Learn how to stay on top of Google search results in-spite of the new Google penguin algorithm update.

In link building majority of time we ask strangers to help us. And I think this is the main reason of poor conversions/response when we outreach for links.

Okay, you may want to know first, what prompted this blog piece and to be totally honest it was the comments of an attendee at a workshop I gave yesterday down at MIPs for the Innovation Factory StartupWeekendHamilton:2 runnerup winners. The prize

When it comes to keyword selection, many of us are at our wits' end :-) The mystery of - which keyword will work and which one won’t, keeps deepening, as you delve deep into keyword research. Despite of the availability of...

A large number of marketers use social media monitoring tools to analyze their marketing performance, engage their customers and to get deeper insight on where they stand on social...

As most everyone knows, we have recently redesigned our website, which is what spurred the topic of the webinar we held last Thursday morning. As promised...

AIDA communication model is generally used to write sales copy. But it can also be used to optimize a website so that it works for the business.

On April 25th at around 4am our software reported unusual ranking fluctuations that typically occur as a result of an update in a search engine’s algorithm. As we suspected, Google released their most recent algorithm update that should detect and fight web spam altogether.

Okay, first things first - as you will most likely already know, I'm very involved with our Hamilton startup community and our RIC, the MIPs based Innovation Factory over on Longwood Road. As such a supporter, it's been my pleasure to have tried to h

Learn how Cross Domain Tracking in Google Analytics Works

With ALL the SEO Factors in the Algorithm, There is One Important, Many Times Overlooked Factor... Come See Why This ONE Thing Can Raise Your PageRank and Increase Your Traffic!