About the Content Strategy Group
Professional networking group for content strategists and user experience design professionals specializing in the practice of content strategy.
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Catch up on the latest content marketing news. Check out this week’s... tdagroup.com
For U.S. marketers, it’s been a short week. After Monday’s Memorial...
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5 Templates For Creating & Managing Your Inbound Marketing Content weidert.com
Posted by Meg Hoppe on Fri, Jun 01, 2012 @ 11:52 AM After optimizing...
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TV finally teaches the WEB something! adcontrarian.blogspot.ca
The advertising and marketing industries are in such a profound state...
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Is my SEO strategy creating a bad UX?
Our healthcare site receives a lot of organic traffic due to SEO efforts. However some of the larger terms are inconsistent with those...
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If any of don't follow the Brain Traffic blog, here's another superb...
"...audience isn’t just about who—it’s also about when and why. In...
Know Your Context -
A very interesting perspective on content by Jeffrey Zeldman.
"...content is not just a writer’s problem, it is a design problem."...
Cognition -
IBM's former social media director on four key social media...
4 key challenges addressed on Social Media strategies
EXPERT COMMENT: IBM’s former social media director on four key social media questions for businesses - StrategyEye Digital Media -
Great workshop in the Bay Area brandularity.com
Reminder: Just a few seats left for the Big Bang BrandCafé....
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Content Marketing and SEO: a Marriage Made in Mountain View verticalmeasures.com
More than 2 billion people worldwide use the internet. When they want...
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Giving Your Content Some Personality
What are some ways that you give your content spunk?
Writing Web Copy – Part 2 -
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Looking to make your content strategy the best in class???... contentmarketinginstitute.com
Do your efforts measure up to the gold standards of content...
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Talking Big Content ...
With the Big Design conference coming up, I wrote an article about Big Content. It's about a holistic look at content, beyond the page,...
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Do you follow a set of content rules?
What rules do you follow when it comes to content marketing? Do you...
10 Rules To Generate Leads Via Content Marketing -
7 tips for maximizing the customer SME interview for effective... tdagroup.com
If you’ve caught any of the recent NBA or NHL playoffs, you may have...
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The one chart that should scare the hell out of print media | Poynter. poynter.org
by Jeff Sonderman Published May 30, 2012 2:26 pm Updated May 30, 2012...
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6 Reasons Content Should Be Part of Your Marketing
Here is a great article that solidifies that content marketing is key!
Six Reasons Content Should Be Part of Your Marketing -
How to combine BLOGGING and SOCIAL SHARING! go.compendium.com
Do you want tactical advice on how to leverage social sharing and...
Most Popular Discussions
Controlling unrelated posts in this group
I've been noticing a number of posts and content unrelated to Content Strategy popping up in this group and cluttering up the ...

Naming question: Does anyone have an opinion on naming structure for functional content types, like forms?
We've been inconsistent, using both functional titles like "Speaker Interest Form" with some supporting copy to orient the user, as well ...

Can anyone recommend a good agency to help with a Content Audit?
We know what to do, but don't have enough hands and could do with some external help!

6 Reasons Content Should Be Part of Your Marketing
Here is a great article that solidifies that content marketing is key!
Six Reasons Content Should Be Part of Your Marketing click.xydo.com
Gone are the days when you could simply break into TV viewers’ shows with your ad, tell them how great your product is and then wait for them to show up at your door. The Internet doesn’t work that way. While the Internet can connect you with a wider pool of potential customers, it’s also more challenging. The issue is your potential customers can instantly click away to countless competitors aro

The anatomy of content marketing - the heart of online success
Content marketing is a way of creating and sharing content to promote ideas, engage targeted audiences and encourage them to take ...
The anatomy of content marketing: the heart of online success blog.contentplus.co.uk
Take a closer look at the ContentPlus infographic The Anatomy of Content Marketing: the Heart of Online Success. What is content marketing? Is there a definition for content marketing? And how does content marketing work?...

Talking Big Content ...
With the Big Design conference coming up, I wrote an article about Big Content. It's about a holistic look at content, beyond the page, ...

Being community minded with content is still important
As more companies jump on board with content marketing, some still forget the importance of building community while trying to sell.
Let Community Be King Over Your Content polepositionmarketing.com
Best offline community practices also apply to online communities. Be a good community member. It help your content and your business go farther.

I'd Rather Be Writing idratherbewriting.com
This year Rahel Bailie and Scott Abel are putting on a new event called Content Strategy Workshops. It’s a two-day event, held October 9-10 in Portland, Oregon that follows the Lavacon Conference (held October 7-9, same hotel).
