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Fabio
Pepsi launches 'crowd surfing' football game for Xbox Live brandrepublic.com
Pepsi has partnered with Microsoft Xbox to create a Pepsi Max branded football game based on its recent 'crowd surfing' football ad, which is the first of its kind for the gaming and entertainment service.
Fabio
My clients are just like yours -- they want to Skype, email and text. But here's why face time still rules.
Fabio
Il carattere di chi usa 140 caratteri ilsole24ore.com
Giovani, informati e un po' guru. Un'indagine Ispo per Nòva disegna l'identikit degli italiani che scrivono su...
Fabio
Curious Consumers Begin Scanning QR Codes emarketer.com
Top reason to scan was to find out what would happen. Half of smartphone users have now scanned a QR code at least once, according to research from Chadwick Martin Bailey, but findings suggest...
Fabio
Branded content e social media. movantia.wordpress.com
"Creative, simple and engaging messaging, with a solid emotional connection": questa è la tendenza irreversibile della nuova comunicazione, che si tratti di eventi o di campagne social media. Per ...
Fabio
Nielsen’s Tops of 2011: Advertising blog.nielsen.com
From Volkswagen’s adorable Darth Vader-inspired Super Bowl spot to Purell’s memorable placement on The Big Bang Theory, Nielsen names the top advertisements and integrations of the year. The lists demonstrate that reality and...
Fabio
Mobile marketers need to look beyond Apple to find success in 2012 mobilemarketer.com
Apple is not the only game in town and mobile marketers need to be thinking more broadly in order to reach as big an audience as possible in mobile, according to two of the executives who participated in a Mobile Marketer...
Susanna
Insolito portfolio timeadv.innovando.it
Guardando il nostro sito qualcuno ci ha chiesto dov’è il portfolio e perché non c’è. Ammetto che non è stata una decisione ponderata. L’abbiamo messo e tolto diverse volte… Sentivamo il bisogno di mostrare i nostri progetti,...
Fabio
The Great Tech War Of 2012 fastcompany.com
The four American companies that have come to define 21st-century IT and entertainment are on the verge of war. Over the next two years, Amazon, Apple, Facebook, and Google will increasingly collide in phones and tablets, apps, social networking,...
Fabio
Pambianconews e Pambiancoweek sta valutando se realizzare una versione su iPhone e iPad.
Potresti rispondere ad un sondaggio (composto da una sola domanda) che abbiamo lanciato su LinkedIn per valutare la diffusione di iPhone ...
David
Lo Stato di Salute dell'industria Italiana | Think! blog thinkinnovation.org
Come sta l’industria italiana nel mezzo della terza grave crisi finanziaria degli ultimi quattro anni?I dati di Mediobanca su 2030 imprese rispondono a queste domande...
Fabio
Italiani primi in Europa per il possesso di dispositivi tecnologici come smartphone e tablet mediakey.tv
Il 99% degli Italiani in movimento possiede almeno un telefonino contro il 96% della media Europea e ben il 58% ha un cellulare con accesso a Internet che gli permette di essere sempre connesso...
Fabio
Exclusive: BranchOut, a professional social network for Facebook, has raised $18 million in Series B funding led by Redpoint Ventures with Accel Partners, Norwest Venture Partners, and Floodgate also participating the the round.
Fabio
Where Will You Be in Five Years? blogs.hbr.org
Business bloggers at Harvard Business Review discuss a variety of business topics including managing people, innovation, leadership, and more.
Fabio
Piu’ tablet = meno pc? nielsenfeaturedinsight.mag-news.it
Nonostante l’arrivo sul mercato di nuovi tablet come il Samsung Galaxy e il Motorola Xoom, negli Stati Uniti l’iPad, il tablet di Apple, sta ancora dominando le conversazioni e il mercato. Questo è quanto emerge dall’ultima...
Fabio
Kellogg Co. sees 40,000 QR codes scans via mobile campaign mobilemarketer.com
By using QR codes and SMS on cereal boxes, Kellogg Co. drove more than 40,000 QR scans and 6,000 texts during its Crunchy Nut cereal promotion.
Fabio
Cannes Lions 2011 @ Ads of the World™ adsoftheworld.com
Guarda e valuta le pubblicità premiate al Cannes Lions 2011
Fabio
Brookstone tests QR codes to drive in-store, catalog sales - Mobile... mobilemarketer.com
Mobile Commerce Daily today - Brookstone tests QR codes to drive in-store, catalog sales; Charles Schwab accelerates mobile strategy; U.S. NFC transaction value catching up with Far East.
David
Giovanni Linzi, General Manager Sales di IBM Italia, sottolinea il valore strategico dell’intelligence nella gestione e nel governo dei ...
"THE NEW INTELLIGENT ENTERPRISE" : Roberto Masiero intervista Giovanni Linzi, General Manager Sales, IBM Italia tv.fbritaly.it
Giovanni Linzi, General Manager Sales di IBM Italia, sottolinea il valore strategico dell’intelligence nella gestione e nel governo dei processi d’impresa, soprattutto in un contesto sempre più complesso e turbolento qual è...
Fabio
Worldwide smartphone sales will reach 468 million units in 2011, a 57.7 percent increase from 2010, according to Gartner Inc. By the end of 2011, Android will move to become the most popular operating system (OS) worldwide and...
