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This group is dedicated to all things associated with China Social Media, business and branding.
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Social Business leads to Real Benefits. Here are 6 of them...
Even as the world's biggest corporates turn towards Social Business,...
How this CIO Helped Bayer Become Social - Forbes -
The Rise of Social Media in China, With All-New User Numbers... techinasia.com
The Infographic of the Day series visually expresses important...
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5 Simple Metrics to Track Your Social Media Efforts socialmediaexaminer.com
Social media metrics: Find out what you need to track to determine...
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Tencent’s Online Gaming Dominance Grows as Market Expands to $1.78... techinasia.com
A seasonal survey of China’s online gaming market by Analysys...
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Is branding the sole metric for social marketers in China? clickz.asia
The second SES Shanghai was held in April this year. My feeling for...
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China Now Has Over a Billion Mobile Phone Users | Tech in Asia techinasia.com
We knew it was coming, but now China's Ministry of Industry and...
Most Popular Discussions


We have just published a study on Weibo Marketing in China for foreign firms
See main benefit of using Weibo, features & examples of foreign companies active on Sina Weibo microblog.

Social, Digital and Mobile Media in China
Hello everyone,
We've just released the China country report in our series of comprehensive guides to Social, Digital and Mobile Media ...
Social, Digital and Mobile in China wearesocial.sg
Continuing our series of reports into the social, digital and mobile landscape across Asia, today we’re delighted to share our country report on China. Unsurprisingly, this is one of the bigger reports in the series, with some...

Many of my clients, small luxury companies from France and Switzerland, look at the buzz about Baidu or Weibo, and rub their hands in anticipation : « At last, an inexpensive way to communicate with the Chinese halfway around...

Understanding social media in China mckinseyquarterly.com
The world’s largest social-media market is vastly different from its counterpart in the West. Yet the ingredients of a winning strategy are familiar. A McKinsey Quarterly Marketing & Sales article.

Infographic — Lifestyles of China’s Young Rich tealeafnation.com
Richie Rich, eat your heart out. China now has hundreds of thousands of millionaires, which means hundreds of thousands of burgeoning young scions. How do they spend their money? Their time? What are their values? A recent...

Chinese Microblog Infographic slideshare.net
An interesting infographic depicting the Chinese microblogging landscape. Specifically highlighting Sina Weibo as the leader in this space.


10 Trends to Beat Digital Darwinism socialmediatoday.com
The digital landscape continues to undergo a significant shift that will have profound effects on business this year. The challenge is that hardly any business leaders noticed. That’s not their fault however.

Chief Marketing & Sales Officer Forum cmsoforum.mckinsey.com
Social media can turn even one small consumer complaint or product quality rumor into a brand nightmare. That’s especially true in China, the world’s largest social media market. For companies to effectively prepare for and...

China will be the largest e-commerce market in 2015. How to mix e-commerce and social media?
Hey everyone,
You should check out this Infographic with very cool data about Internet in China!
http://9.mshcdn.com/wp-content/uploads ...

The imbalanced online advertising opportunity in China. resonancechina.com
From BCG Perspectives: A disconnect currently exists between how Chinese consumers spend their time and...

China Advertisers Shifting From TV to Web
What do you think is the future of Web TV in China?
May 15 (Bloomberg) -- Alicia Yap, head of China Internet research at Barclays in Hong Kong, talks about the outlook for Chinese Internet companies and investment strategy. She speaks with Susan Li on Bloomberg Television's...

A guide to PayPal alternatives in Asia - What are the best alternative to PayPal in Asia?
Globally, PayPal is the dominant online payment solution. Often, you aren’t an online merchant if you don’t have an option for users to ...

- Basic; wallpaper behind other media.
- Minor; support, like a newsletter.
- Large; integrated w/ other media.
- Dominating; directs other media.
- Renders traditional media obsolete. « your vote

China – Where Politicians Are the Trendsetters zhenji.info
What do Panda cigarettes, Moutai rice alcohol, Louis XIII cognac and Chateau Lafitte have in common ? They are all old brands characterized by a continued presence in China, predating the creation of the Communist State in...

Anyone doing digital marketing / social media in Beijng?
I've moved to Beijing recently and despite my best Googling, I haven't been able to find any digital marketing / social media events or ...

Want to meet +300 social media and online marketing experts in Shanghai and learn about the latest trends and tricks?
If you do, you better hurry because SES Shanghai 2012 takes place on 17-18 April. This is The educational event for today's experienced ...
SES Shanghai 2012 - Agenda Overview sesconference.com
SES Shanghai Conference & Expo - The leading search & social marketing event covering search engine optimization (SEO), paid search advertising, social media marketing & related interactive advertising tactics.

A New Social Media Analytics Company in China - INFOMORROW
Our company website coming live today, basically we are social data providers, our data are processed through the predictive algorithms ...
It is here. The wait is over. Social media intelligence with the utmost accuracy and insights. Today, we live in an Internet world full of information touch points. Having accurate, reliable, and insightful data is more...
