BtoB Magazine

BtoB Magazine

Have something to say?

Join LinkedIn for free to participate in the conversation. When you join, you can comment and post your own discussions.

NEW

You can now customize your view of the activity in this group by using these options in the dropdown to the left.

What's Happening

Get the true picture about what the group is talking about through a carousel of new topics and a ranked list of popular conversations with previews of the most recent activity.

Latest Discussions

Discover the new topics you want to participate in or follow via a simple comprehensive list.


You can change views as often as you like.

Most Popular Discussions

Michele L.

Michele

Are you on Twitter? Share your handle so BtoB and your fellow LinkedIn group members can follow you! You can find us @btobmagazine

posted 5 months ago

Amy A. 5 hours ago • Edit • @AmyHeartsFood : always hungry, never bored... food lover... social media enthusiast... animal lover... destination junkie that doesn't get to ... »
See all 287 comments »
Sophie G. Dereck T. Amy A.
Michele L.

Michele

Introducing our Twitter list featuring... YOU!

Thanks to the more than 250 members who have responded to our earlier post asking for your Twitter handles, we've created a Twitter list ...

posted 16 days ago

Jill T. 11 hours ago • Edit • Thanks so much, Michele! I have two: @jilltooley and @qualitylogo »
See all 27 comments »
Pat H. Jill T.
Marissa P.

Marissa

How do you think social media is going to change over the next 5 years?

posted 8 days ago

Matthew B. 5 hours ago • Edit • Interesting question. I think it will be more integrated into the products we buy, as one of the commenters already suggested. We'll need to ... »
See all 14 comments »
Scott C. Lisa K. Matthew B.
Jacqueline B.

Jacqueline

Why start ups should approach Groupon with caution

Just wrote a guest blog for ByteStart - if you're thinking about Groupon or any other group buying site, it's a must read.

In this article, we look at what Groupon is, how it works, and provide some essential tips to ensure that the return on investment is worthwhile for your...

posted 2 days ago

Miriam (Mim) O. 15 hours ago • Edit • great post Jacqueline. As a regular purchaser of Groupon & other deals, I fully agree with the issues you've raised. Re cannibalising ... »
See more »
R. Jane S. Miriam (Mim) O.
B. H.

B.

This is a great plan on how all small businesses should approach their online marketing and online strategy. This is a good foundation...

posted 1 day ago

Caroline B. 10 hours ago • Edit • Caroline likes this. »
See more »
John O.

John

Pinterest has been getting a lot of attention in the past few weeks. Do you see potential b-to-b marketing applications for this platform?

posted 2 days ago

Karen P. 1 day ago • Edit • Thanks to Michael for commenting, having a background in ad agencies I am now following your Pinterest boards. What a great subject - Offices ... »
See all 6 comments »
Don M. Michael G. Karen P.
Marissa P.

Marissa

What is the best marketing advice you ever received?

posted 2 months ago

Blair D. 2 days ago • Edit • "Unless you're selling to another marketer, 'you' are not your target market, so remove all thoughts of what "you" would do or how you would ... »
See all 74 comments »
Howard S. Julie R. Blair D.
Marissa P.

Marissa

Do you think it's necessary to have a corporate policy for social networking?

posted 15 days ago

James C. 2 days ago • Edit • Absolutely have a policy in place, & Be Smart. Constantly review, pretty much like marketing plan effectiveness testing. Risk Management is ... »
See all 17 comments »
Christian V. James C.
Julie B.

Julie

Pinterest: The Next Big Thing in B2B Social Media Marketing

As the old saying goes, a picture is worth a thousand words. But it seems the newly viral online bulletin board site Pinterest, has ...

posted 1 day ago

Emily M. 1 day ago • Edit • My recent post on Pinterest and seeing if it's a right fit for your brand: http://ehmccormick.wordpress.com/2012/02/21/to-pin-or-not-to-pin/ »
See more »
Emily M.
Jeffrey B.

Jeffrey

In what way is social media enabling your sales teams?

Traditionally companies divide the leads assigned to in-house sales reps by territory. Networking solutions company Network Hardware Resale, however, has decided to assign leads by social connections. Using technology from...

posted 8 days ago

Steinar K. 1 day ago • Edit • Jeffrey, ... »
See more »
Steinar K.
Sherron W.

Sherron

posted 8 days ago

Ron M. 2 days ago • Edit • Karyn, I'm a BNI member. I've tried other networking groups, but this organization really takes profitable networking seriously. I'd say ... »
See all 4 comments »
Karyn J. Steven S. Ron M.
Lauren G.

Lauren

B2B Demand Centric Websites

Corporate websites currently rank as the No. 1 source of new leads for businesses, according to Demandbase's 2011 B2B website demand-generation study, and the percentage of leads coming from the corporate website is expected to...

posted 3 days ago

Samantha G. 2 days ago • Edit • Samantha likes this. »
See more »
Michael G.

Michael

Is any one interested in the Florida market, specifically in the marketing area for new companies? I like to know some strategies you are...

posted 3 days ago

Michael G. 3 days ago • Edit • Thank you for your response, Mitch. We are developing a company that will deliver daily business leads in the state of Florida, great ... »
See more »
Mitch T. Michael G.
Dan H.

Dan

Evaluate your sales process and look for opportunities to improve stage alignment and definitions. This improves accuracy and creates more reliable forecasting.

posted 3 days ago

Dimitar H. 3 days ago • Edit • Dimitar likes this. »
See more »

Manager's Choice

John O.

A new survey ranks Facebook as the strongest purely digital media brand. Do you agree with that assessment? http://tinyurl.com/7bcqszm

John O. See all »

Ad

Top Influencers This Week

Group Statistics

CHECK OUT INSIGHTFUL STATISTICS ON THIS GROUP

  1. Director
  2. Manager
  3. Entry
MEMBERS
3,759
View Group Statistics »