Brand Managers

Brand Managers

About the Brand Managers Group

Branding is the process that takes skills, personality and unique characteristics and packages them into a powerful identity that lifts your product above the sea of... more »
Branding is the process that takes skills, personality and unique characteristics and packages them into a powerful identity that lifts your product above the sea of anonymous faces and competitors. Your brand is the powerful and clear idea that comes to mind whenever they think of your product. It therefore should be positive and should represent what your product stand for – the values, abilities and actions that others associate with. Brand is an alter ego designed for the purpose of influencing how others perceive and turning that perception into opportunity. It does this by telling your audience three things:
1) Who you are;
2) What you do; and,
3) What makes your product different or how you create value for your target market. « less

Have something to say?

Join LinkedIn for free to participate in the conversation. When you join, you can comment and post your own discussions.

Join LinkedIn

Most Popular Discussions

Noopur B.

Noopur

Chocolate gifting used for increasing the recall value of a brand... what do u think?

posted 28 days ago

Stella N. 11 days ago • Edit • Stella likes this. »
See all 7 comments »
abhishek B. Mehar S.
Dr. Chaitanya V.

Dr. Chaitanya

I am conducting a research on Brand manager's role. Please, send me your e-mail address to participate in a survey.

posted 1 month ago

bhushan P. 16 hours ago • Edit • bhushanpatil1486@gmail.com <mailto:bhushanpatil1486@gmail.com> . ... »
See all 68 comments »
Jasmin R. Rakesh T. bhushan P.
Suneeta D.

Suneeta

Marketing job opportunities at AkzoNobel UK (former ICI Paints), Slough Berkshire. Roles include Marketing Managers, ABM's BM's. Get in...

We're the largest global paints and coatings company and a major producer of speciality chemicals. We supply industries worldwide with quality ingredients for life's essentials. We think about the future, but act in the present.

posted 1 month ago

Rashed M. 16 hours ago • Edit • I am interested.. Please send me the details in rashed.moslem@gmail.com »
See all 17 comments »
Akshayjit Singh N. SHARIQUE M. Rashed M.
Namrata N.

Namrata

Opening for a Dpty Mngr ATL (only Ladies), Pune. Experience in media plaaning and media handling must. If you have relevant exp, Pls...

posted 16 days ago

Trisha *. 10 days ago • Edit • where can i forward my cv »
See all 3 comments »
vijaylaxmi K. rajani M. Trisha *.
Ravindra K.

Ravindra

Questions Every Brand Manager Should Ask Its Customers

1: When you think of the brand (insert brand name here), what are the first words that come to mind?
2: When and why did you first ...

posted 2 days ago

Rashed M. 16 hours ago • Edit • Do you recommend this brand to your friends/families ? »
See more »
Rashed M.
Steve O.

Steve

Ok, maybe it wasn't while you were sleeping per se, perhaps it was while you were grilling or watching a ball game or mowing the grass. Whatever it was you were doing on Sunday, at some point Microsoft pulled back the curtain on So.cl, "an experimental research project, developed by [...]

posted 10 days ago

Brittany B. 22 hours ago • Edit • Brittany likes this. »
See more »
Purvi S.

Purvi

Brand Portfolio Management Interview

Hello! I am working on my Ph.D. dissertation project. Brands & Brand Portfolio Management are my research interests. I plan to interview ...

posted 9 days ago

Rakesh T. 2 days ago • Edit • Hi please add my name and advice if I can take part of this. ... »
See more »
Rakesh T.
Graham R.

Graham

Every year, CPG companies hire thousands of the best and brightest to become Assistant Brand Managers.  Usually, there are big recruiting events that generate hundreds of resumes or companies use...

posted 5 days ago

Doyel C. 4 days ago • Edit • Doyel likes this. »
See more »
Ravindra K.

Ravindra

I am a Brand Manager....

When someone asks you that what you do?

You answer that you are a Brand Manager! Do people understand or you need to make them ...

posted 1 month ago

William K. 8 days ago • Edit • Brand Manager= chef de produit!!!, Means more and more responsability and tasks wich remain a BIG mystery to others. As BM we are the person ... »
See all 18 comments »
Argha S. Sudarshan R. William K.
Graham R.

Graham

How to Think Strategically beloved-brands.com

After 20 years of managing marketing teams, I've seen hundreds if not thousands of marketers--some classically trained and some with just good instincts.  While 100% of them would proclaim of themselves "I'm a strategic thinker", but in reality only about

posted 1 month ago

Charlotte F. 16 days ago • Edit • Charlotte likes this. »
See more »
Mohammed A.
Graham R.

Graham

Brand Positioning statements provide the most useful function of taking everything you know about the brand, everything that could be said about the brand and making choices about what one promise ...

posted 25 days ago

Sergio A. 24 days ago • Edit • Sergio likes this. »
See more »
Sergio A.
Namrata N.

Namrata

Opening for an export manager (only ladies), Pune. Experience in BD & Business promotion in SAARC, West Asia & African countries must. If...

posted 16 days ago

rajani M. 10 days ago • Edit • Is there any opportunity for an mba fresher, trust my ability »
See more »
Hanan K. rajani M.
Raquel D.

Raquel

I prefer that brands live in the heart..... if you live in their hearts it will be difficult that they could leave you...

Strong brands represent a single, simple, ownable, credible, highly valued and differentiated position in the minds of the target ...

Brands are not things; rather brands are a representation of a highly valued idea that resides in the minds of customers and stakeholders. A brand strategy’s success or failure depends on how well brand owners understand how...

posted 14 days ago

Raquel D. 13 days ago • Edit • Ankit, I agee with you too »
See more »
Ankit K. Raquel D.
Ambika S.

Ambika

Being linkedin is a lot about personal branding. {Sharing}

Using Social Media to Build a Strong Personal Brand | the numerous social media platforms have made it easy and attractive for nearly ...

promotadka.com promotadka.com

posted 17 days ago

Argha S. 9 days ago • Edit • Agreed. It is about personal branding and networking. ... »
See more »
Argha S.
Sarah S.

Sarah

Amul, the flagship brand of Gujarat Cooperative Milk Marketing Federation (GCMMF), India's largest food products marketing organisation was started in 1946. Its inception is a testimony of rebellion...

posted 16 days ago

Nitin K. 16 days ago • Edit • Nitin likes this. »
See more »
Graham R.

Graham

Every year, CPG companies hire thousands of the best and brightest to become Assistant Brand Managers.  Usually, there are big recruiting events that generate hundreds of resumes or companies use recruiters to send the best resumes they have.  The process

posted 13 days ago

Pallavi G. 10 days ago • Edit • Pallavi likes this. »
See more »
Graham R.

Graham

Every year, CPG companies hire thousands of the best and brightest to become Assistant Brand Managers.  Usually, there are big recruiting events that generate hundreds of resumes or companies use recruiters to send the best resumes they have.  The process

posted 12 days ago

Roni V. 10 days ago • Edit • Roni likes this. »
See more »

About this Group

  • Created: November 26, 2008
  • Type: Professional Group
  • Members: 7,303
Ad

Group Statistics

CHECK OUT INSIGHTFUL STATISTICS ON THIS GROUP

  1. Director
  2. Manager
  3. Entry
MEMBERS
3,759
View Group Statistics »