Founded n 1898, Dutch immigrant J.G. Van Holten began as a vinegar distributor in Milwaukee, WI and soon sauerkraut and pickles were added to the product line.
In I939, Van Holten's discovered a market niche for individually wrapped pickles. This packaging and product concept was way ahead of its time and led to the creation of a masterful merchandising innovation... the Original Pickle-in-a-Pouch.
As the business grew so did the need for larger facilities, prompting the move to our current location in Waterloo, Wisconsin in 1956. In 1992 seeing the company's potential for growth, Jim Byrnes, a Milwaukee based entrepreneur purchased the company. The focus since then has been to blend the innovation and passion that started so many years ago with a solid common sense business approach. Today, Van Holten is the world's number one producer of the Pickle-In-A-Pouch.
The drive to stay ahead of all competition has led to major improvements in recent years. at Van Holten's. The company has installed automated packaging lines, updated manufacturing processes, added a new pouched olive product line, and celebrated the grand opening of a newly constructed leading edge factory.
Van Holten Pickles continues to evolve by using the same formula of quality, service, innovation, and passion that has made the company successful for over 111 years.
Specialties
Inventor of the Original Pickle-in-a-Pouch., http://www.facebook.com/PickleinaPouch
