The top news source in NW Ohio and SE Michigan. The Blade has a proven advertising reach and performance that is unmatched by any other media in the area. Call us at 419-724-6000
Give Us a Week, and We'll Tell Over 300,000 People How Great You Are
It's a fact: when you advertise in The Blade and on toledoblade.com, you can reach 314,609 readers in a very short amount of time.
And they are the active shoppers you want.
The Blade weekday/Sunday adult reader profile:
• Male – 49%, Female – 51%
• Median age – 46
• Advanced degree, college degree or some college – 52%
• Average household income – $44,135
The toledoblade.com adult reader profile:
• Male – 49.5%, Female – 50.5%
• Median age – 42
• Advanced degree, college degree or some college – 62%
• Average household income – $52,579 Zoom
The Blade/toledoblade.com reaches:
• 89% of luxury car owners
• 82% of people employed in a professional/technical field
• 88% of people who regularly work out at a health club
• 91% of those who shopped for sporting goods in the last four weeks
• 95% of those who golfed three or more times in the past year
• 83% of those who tended to a lawn or garden in the past year
• 76% of people planning to buy a new vehicle • 79% of those three who plan to buy new furniture in the next 12 months
• 80% of affluent working women with a household income of $75,000
• 98% of boat owners
Give us a week. We'll give you results.
SOURCE: Media Audit Dec. 2009 – Jan. 2010
Specialties
News, media, advertising, Toledo, Michigan, Sylvania, Perrysburg, Monroe
New hires at The Toledo Blade
The Toledo Blade Activity on LinkedIn
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The Toledo Blade has a new Reporter
Kelly McLendon is now Reporter, was Editor, Times Community Publications at KPC Media Group
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The Toledo Blade has a new Outside Sales Rep.
Kyle McDaniel is now Outside Sales Rep.
