The Boutique & Lifestyle Lodging Association was created as a place to celebrate this thriving and exciting aspect of the hospitality industry. We are setting a standard industry-wide so that the consumer is better equipped with what to expect at a boutique and lifestyle property worldwide. This will prevent any confusion that they may have encountered in the past. Today’s savvy traveler will now know better when it comes to the experience, design and amenities at boutique and lifestyle properties. These properties possess a signature style and a one-of-a-kind experience.
Boutique properties are intimate, distinctive, quirky, cutting-edge, avant-garde, trendy, funky, classic, luxurious and possess an incredible attention to detail. They can be found in the surf, safari, city, by wineries and world heritage sites. They’re loved by the sophisticate, the artist, the politico and those travelers with a taste for something different. Whether you’re on your honeymoon, in search of a hide-away or a more quiet corporate retreat, boutiques are a fit for many faces in travel.
This sexy sector is one of the top performers in the industry today. (Stats about occupancy, performance, adr, etc. – Sam) Investors in the current economy are looking for more cost-effective ventures yet creative ways to express themselves. Boutique properties give them that opportunity. The Boutique and Lifestyle Lodging Association is addressing this expanding community.
Specialties
Hospitality consulting, social media marketing, Hospitality technology solutions, Boutique lodging, reservations, hotel design, hospitality distribution, hospitality sales & marketing, lifestyle hotels, lifestyle lodging, hospitality research
