Axis is a culture movement marketing agency specializing in full-service strategic marketing and communications targeting the U.S. Hispanic and African American markets.
Axis is part of the Interpublic Group of Companies (NYSE: IPG) and headquarted in Los Angeles with offices in New York, Miami, Chicago and Dallas.
Every generation brings with it changes that influence our society and reshape our way of life. Across history, our country has seen profound political, cultural and social movements that have challenged and inspired the world.
Today, a dynamic cultural movement is rapidly redefining America once again; forging a new mainstream… and igniting the most significant transformation we have seen since the Baby Boom of the 1950s.
Currently, one in six Americans is of Hispanic origin. And nearly half of America’s kids under 18 are from communities of color. These multicultural communities are growing in affluence and represent 2.6 trillion in buying power. This powerful multicultural influence is driving popular culture across sports, music and media.
It is clear that this multicultural movement is more than just about population growth. It’s a cultural movement that’s transforming America.
Axis is a Culture Movement Marketing Agency specializing in strategic marketing and communications campaigns that tap into these unique culture-based movements to achieve breakthrough success for leading brands.
Specialties
Full-Service Strategic Communications, Marketing, Advertising, Digital & Social Media
