Sterling creates and drives integrated communications campaigns for high-tech and cleantech companies. Our PR, social media, marketing, and web design services increase awareness, engage communities, drive revenue, and build brands.
Our high-tech and cleantech clients don’t believe in traditional agency silos or internal fiefdoms. We have shown them how to gain real business value by intelligently leveraging their communications resources across the various stakeholder communities they must engage: reporters, analysts, bloggers, investors, customers, partners and employees. The campaigns we create and drive for our clients in Silicon Valley, San Francisco, Seattle, and beyond are both holistic and effective. They communicate value, command attention, and compel action. In other words, they build brand, buzz and bucks for our clients.
Our approach begins by doing a baseline audit of where the client is, what the client wants to achieve, who the client needs to influence to accomplish key strategic business objectives, what resources are already in place to get the job done, and where any difficult obstacles may lie. The Sterling team then puts together a 360º communications process map, noting any gaps exist in the organization and citing any issues that could hinder communications alignment. Next, we work with the client to develop an integrated communications campaign designed to show immediate benefits from the new process.
Specialties
social media, pr, public relations, media relations, high-tech, tech, networking, enteprise software, carrier, consumer electronics, trade shows, cleantech, SEO, web marketing
Sterling Communications Company Blog
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From Chinese Babies to Risk Management Software - My Journey into the World of Tech PR
May 25, 2012 - May 23, 2012
- May 9, 2012
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Will Your Sweepstakes Win You Committed Followers, or Fair-weather Fans?
Apr 29, 2012 - Apr 22, 2012