SpotXchange operates the largest global marketplace of video ad inventory and is the leading provider and innovator of comprehensive online video advertising solutions. We reach more than 110 million unique visitors in over 30 countries, and is the leader in real-time bidding (RTB) for video with billions of ad calls each month through its exchange.
Publishers monetize and maximize the value of their in-stream video inventory through the SpotXchange marketplace, which connects them to a large ecosystem of buyers (advertisers, agencies, agency trading desks, ad networks, and DSPs) competing in real-time for their inventory.
Headquartered in the Boulder/Denver region of Colorado, SpotXchange has global reach and key market leadership positions in the United States, United Kingdom, Australia and Canada.
We are always looking for talented individuals to join our expanding team so check out our Careers Page for more information: http://www.spotxchange.com/spx_about_careers.html
Specialties
Online video advertising, Real-time bidding, Advanced Targeting, Video ad exchange, Marketplace to buy and sell video advertising
New hires at SpotXchange
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Director of Sales
Came from...
Channel 4, Group Commercial Manager, Future & Digital Media Advertising
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Associate Quality Assurance Engineer
Came from...
Generations with Vision, Director of Information Technology
SpotXchange Activity on LinkedIn
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SpotXchange Our CEO, Mike Shehan, explains to AdExchanger why user-initiated inventory is more valuable than auto-initiated inventory. User-initiated placements tend to be on brand name websites and preform well, so these publishers are able to set higher ask prices. -
SpotXchange ReelSEO shares how SpotXchange's new initiation type (auto-initiated versus user-initiated) information feature helps fight video ad fraud and moves the industry forward in changing how video views are determined. SpotXchange is the first real-time bidding (RTB) supply source to make this available in real time on every bid request. Just another reason we're the industry experts in RTB for video!
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SpotXchange Transparency is key for creating liquidity in any marketplace. Same holds true for SpotXchange video ad marketplace.
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SpotXchange SpotXchange announces that it is the first real-time-bidding (RTB) supply source to offer its partners initiation type (auto-initiated versus user-initiated) information for video ad inventory in real time with every bid request. This information helps our RTB partners valuate inventory more effectively and make more efficient buying decisions. Check it out - http://bit.ly/wyL7pr
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SpotXchange Congratulations, Bernie. I mean, Mr. Power Player, NYC! :)
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SpotXchange Nice work, Bernie!!
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SpotXchange We are proud to announce that SpotXchange Board Member, Bernard Gershon, made the AlwaysOn Power Players New York City list, which honors the champions of entrepreneurship who are helping Madison Avenue dominate today's digital media marketplace. http://bit.ly/yPygEi
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SpotXchange From SpotXchange - a (the) leading provider of real-time bidding for online video advertising. Not that I'm biased or anything. :) Don't take my word for it though - check us out if you're considering RTB in video.
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SpotXchange In a thought piece article, our Asia-Pacific Managing Director, Vicki Lyon, explains why real-time bidding (RTB) benefits advertisers and publishers equally, and how RTB is beginning to revolutionize the video ad industry - http://bit.ly/xz6n1o
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SpotXchange A recent eMarketer article explains the importance of audience targeting over conceptual targeting when planning a digital ad campaign. SpotXchange agrees, as we have seen 2.86% click-through rates (over double the industry average of 1.00%) through advanced audience targeting. Learn more about our targeting options and how we can help you on your next video ad campaign:
