Scout Analytics™ provides revenue intelligence solutions for publishers based on patent-pending behavioral analytics. The company provides two sets of analytics. The first is Scout Yield Optimizer that optimize pricing in the renewal process and conversions in trials. The second is Scout Loyalty Optimizer that optimizes audience development and monetization. These solutions can be used by information services, media, and SaaS companies to increase revenue and profit online. Investors in the company include RRE, Ignition Partners, and OVP.
Specialties
revenue optimization, SaaS, behavioral analytics, publishing and media
New hires at Scout Analytics
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Sr. Director, Media & Information Providers
Came from...
Eloqua, Director Enterprise Sales
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