Overdrive Interactive

Overdrive Interactive Activity on LinkedIn

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  Overdrive Interactive How do people look at your Pinterest profile? This heat map shows where people's eyes, linger the longest:

  

  Eyes On Pinterest: How People Look at Your Boards mashable.com

  Pinterest doesn't just look different than other social networks - it's looked at in a different way, too. While most websites draw users' gazes toward the left-hand side of the page, participants in a recent eye-tracking study...

  23 hours ago
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  Overdrive Interactive Going away for Memorial Day Weekend? This infographic shows social media travel sentiment is more positive than last year:

  

  Infographic: IBM says go away (for Memorial Day) gigaom.com

  Consumers are feeling pretty perky about things going into Memorial Day, according to new IBM sentiment analysis. That means stores and hotels might have reason to smile over the holiday weekend, as people seem to want to...

  5 days ago
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  Overdrive Interactive 83% of social media users walk away from a purchase after a bad customer service experience. This infographic shows why first class customer service is so important: http://bit.ly/KNSHpu

  

  Why First Class Customer Service Is The Key To Social Media Success... mediabistro.com

  Did you know that social media users who receive excellent service from their favourite brands go on to spend, on average, 21 percent more than non-social customers? Conversely, 83 percent of socially savvy consumers have...

  6 days ago
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  Overdrive Interactive Check out our CEO Harry Gold's most recent blog post, 14 Social Media ROI Metrics You Can Use Right Now! http://bit.ly/KCbNet

  

  14 Social Media ROI Metrics You Can Use Right Now! blog.ovrdrv.com

  Companies are still grappling with how to measure social media and its resulting return on investment (ROI). The reality is that while there are new and unique metrics and key performance indicators (KPIs) related to social, so...

  7 days ago
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  Overdrive Interactive has a new Social Media Intern

  

  Julia Heavey is now Social Media Intern

  7 days ago
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  Overdrive Interactive We're hiring! We're looking for an Account Coordinator to join our fun and hard working team. View the job description and apply here:

  Account Coordinator overdriveinteractive.applicantstack.com

  Search, online media and online marketing firm that focuses on brand building and customer acquisition. Full-time and freelance positions available. Based in Boston.

  8 days ago
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  Overdrive Interactive Remember all of the confusion that set in when Timeline first came out around gated tabs? If you're still confused or would like to learn more, read our latest blog post, "The Fan Gate is gone, but gated content is not:"

  

  The Fan Gate is gone, but gated content is not. blog.ovrdrv.com

  When campaigns with gated content, just be sure to direct users through ads and status updates to the URL with the specific application, not just to your timeline.

  9 days ago
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  Overdrive Interactive Facebook is officially a public company with the first trade going at about $42. Here are 5 ways Facebook's IPO will affect brands:

  

  5 Ways Facebook’s IPO Affects Brands mashable.com

  Dave Kerpen is the CEO of Likeable, a social media agency that has worked with more than 200 leading brands, including Verizon and Neutrogena. He is author of The New York Times best seller Likeable Social Media. Dave also...

  12 days ago
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  Overdrive Interactive The average post on Google+ has less than one reply, reshare and +1. More stats on how Google+ is trailing Facebook: http://on.mash.to/Jtg5Jp

  12 days ago
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  Overdrive Interactive Digital recruiting and recruiting via social media isn't a recent trend. Take a look at this history! http://on.mash.to/K2qRlr

  14 days ago

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