The ividence platform is a disruptive technology that transforms the email acquisition market’s traditional practices, bringing to email what is available in the Display and Search markets.
The 100% automated and transparent platform matches offers to records based on bid, performance and end-users’ behavior, resulting in fewer emails sent, improved ROI for Advertisers and increased revenue for list owners.
ividence has offices in Paris, San Francisco and New York.
ividence Awards:
- 2011 Red Herring Top 100 Global - Winner
- 2011 Red Herring Top 100 Europe - Winner
- E-marketing Awards 2011 Paris - Finalist for Best Technological Innovation
- 2010 Innovate 100 - 5th most promising startup in the the world
Specialties
online adverstising, customer acquisition, saas
ividence Activity on LinkedIn
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ividence Why you shouldn’t fear the unsubscribe (if you maintain the health of your list!): http://blog.ividence.com/en/archives/why-you-shouldnt-fear-the-unsubscribe-if-you-maintain-the-health-of-your-list
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ividence Considering adding acquisition email to your revenue generation strategy? Here are 3 reasons you should (and how to do it right): http://blog.ividence.com/en/archives/why-acquisition-email-should-be-part-of-your-revenue-generation-strategy
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ividence February is a busy month for email and digital marketing events! Which events will you attend? http://blog.ividence.com/en/archives/februarys-email-digital-marketing-events
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ividence Why email marketers should be bold and bring their tactics and approach from retention email to acquisition email: http://blog.ividence.com/en/archives/what-acquisition-email-can-learn-from-retention-be-bold
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ividence BizReport writes on how the ividence platform can use behavioral targeting to send fewer emails and improve results: http://www.bizreport.com/2012/01/email-offering-takes-small-steps-for-greater-results.html
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ividence Check out the ividence blog to learn about key components of acquisition emailing for advertisers: http://blog.ividence.com/en/archives/two-keys-of-acquisition-emailing-for-advertisers
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ividence Marketing Technology Blog has a great post up about the ividence platform and how it works for advertisers! http://www.marketingtechblog.com/ividence/
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ividence Hitting the Target, the ividence blog, covers two core acquisition email principles to follow as a publisher: http://blog.ividence.com/en/archives/two-core-principles-of-acquisition-email-for-publishers-2
