Influence Interactive is a 15 year old full service digital agency, located outside Philadelphia, PA. Led by agency veterans Chris Mycek and Rocco Albano, each of whom have over 10 years of experience working for heavyweight companies like Razorfish, Digitas Health, and imc2.
Influence Interactive delivers big agency results without the baggage of a silo based culture and big overhead loaded fees. We strive to deliver marketing value on every dollar you spend with us building your digital experience. Our approach to digital strategy is data informed. We leverage a wide swath of data sources including panel, demographic, lifestyle, site side, and media performance to create interactive experiences and optimize a brands digital landscape.
We think like an advertising agency and function like a digital agency – inventive marketing ideas coupled with the best in web, mobile, and tablet development, site optimization, and digital marketing. We call our approach thought-centric and it’s about thinking like a customer and creating experiences that drive results.
Looking at the three distinct areas where agencies deliver value to clients, Informed Strategy, Elegant Creative, and Business Optimization, Influence recruited Executive Creative Director Brian Crooks to the team. Also a Razorfish and Digitas alum, Brian’s 25+ year career spans traditional and digital, and his talents perfectly complement those of Rocco and Chris. Like we said, big agency results without the baggage.
Specialties
Digital Marketing, Business Optimization, Search Engine Optimization, Customer Relationship Marketing, Web Development, Web analytics, lead generation, Google Analytics, ecommerce, Omniture Site Catalyst
New hires at Influence Interactive
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Director of Marketing and Media Strategy
Came from...
Razorfish, Lead Account Manager, Search
Influence Interactive Activity on LinkedIn
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Influence Interactive has a new Executive Creative Director
Andrew le Blanc is now Executive Creative Director
