GDBD, the Fiercely Protective® agency, is an independent brand development company focusing on creating corporate, science, and product identities for the life sciences industry. GDBD’s unique silo-busting boutique model with a consortium of award-winning brand development experts provides: brand strategy; brand identity ideation (archetype, positioning, value proposition); brand story/lexicon development; strategic brand design (brandmarks, visual systems, corporate exhibits, collateral, standards/guidelines); mechanism of action elucidation and visualization; brand implementation; market research; investor relations; and brand stewardship.
Specialties
Healthcare brand development; brand strategy & strategic brand design; corporate identity; science identity; product identity; workshops