Greenfield/Belser is a national leader in brand strategy and design focused on service businesses and organizations. From offices in Washington, D.C., New England and North Carolina, more than 40 designers, copywriters, account executives, Web developers and others work together to provide fully-integrated brand strategy and execution.
Our principal work is branding. That's what we do best. Making the complex simple. Making the intangible tangible. We focus entirely on services marketing in part because we grew up in Washington, D.C., where nothing much is marketed except hot air. But it is good schooling for abstract assignments.
While the line between product and service marketing continues to blur, services have some special needs in developing one-to-one relationships that consumer products typically do not. Understanding how to create market conversations around complex business-to-business services demands a different kind of thinking and creative approach. It's challenging. Our solutions are no less imaginative than solutions for products or consumer services but, in our mind, it's just a higher order of difficulty. That's why we like tough, intractable knots to pick apart. Not everyone is up to it. But we are.
Specialties
Branding and positioning strategies, Corporate identity, Annual reviews, Brochure systems, Advertising, Exhibit design, Website Design and Development, Search engine marketing, Multimedia presentations, Copywriting
New hires at Greenfield/Belser Ltd.
Greenfield/Belser Ltd. Company Blog
- May 26, 2012
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Greenfield/Belser Ltd. Activity on LinkedIn
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Greenfield/Belser Ltd. has a new Marketing Assistant
Andrew Zahornacky is now Marketing Assistant, was Marketing Associate at Fastcase
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