eatbigfish™ is a specialized consultancy whose unique focus is on "Challenger" brands and companies.
We help companies or brands who want or need to think, behave & operate (more) like a "Challenger."
We offer an exciting and proven alternative model for business strategy, brand development, marketing, innovation and organizational culture. We challenge the status quo and conventional ways of operating, and help companies pick fights, change the rules or change the game to their advantage.
Our philosophy, processes & tools are grounded in a continuous global study of over 200+ successful Challenger Brands and companies across all categories and industries. Our books – Eating the Big Fish and The Pirate Inside – are the published output of this Challenger Project™.
Our expertise covers all aspects of brand, marketing and innovation strategy & development and we use a facilitated workshop-based approach, working with cross-functional Sr. Mgmt. teams and their primary business partners to help them develop and implement their own solutions.
We also help companies build 'Challenger Cultures' within their organizations through team/organizational design & coaching, training and motivational speeches.
We also work with or invest in emerging and entrepreneurial Challenger start-ups, helping them with their strategy, execution and launch plans.
Specialties
Specialists in Challenger Brands, 'Catalysts, not consultants' -- we use a 'facilitated approach' to all our work, Strategy, Marketing, Innovation and Team Culture, Entrepreneurs and Start-Ups
