We are an ideas company that helps brands become part of peoples’ lives. We call this ideas incorporated.
The days are over of brands telling people how to live, or worse disrupt, their lives. The power has shifted to consumers to edit, ignore or even campaign against brands. Brands need to find a way to be of use, to add value or entertain – in order to get invited in.
In the UK, Cake's clients include Sony, Sky, Orange, Coors and IKEA.
In the USA, Cake's clients include Yahoo!, vitaminwater, Volvo, Shutterstock and Havaianas.
Specialties
PR, Experiential & Events, Social Media, Content creation



