BzzAgent, the social marketing arm of dunnhumby, accelerates word of mouth to drive sales. Powered by an addressable network of over 400 million shoppers around the world, BzzAgent creates measurable business results for marketers through an influential advocate network, a powerful engagement platform, and a proven analytics approach. BzzAgent has been at the vanguard of word of mouth marketing since 2001, running more than 2,000 programs for global companies including Unilever, Wrigley, L'Oreal, and Michelin. For more information visit: http://about.bzzagent.com.
Specialties
social media marketing, brand advocacy, word of mouth marketing, social media ROI
New hires at BzzAgent
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Director, Business Development
Came from...
Specific Media (including BBE / MySpace), Director, Midwest Revenue
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Client Services Director
Came from...
DUNNHUMBY USA, Partnership Management - Associate Director
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BzzAgent Company Blog
- May 17, 2012
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Hypeworthies Highlights: Peter Hoyt From the Path to Purchase Institute
May 13, 2012 - May 13, 2012
- May 8, 2012
- May 5, 2012
