Quester® has over 30 years of experience in uncovering the qualitative insights that are necessary to make businesses successful.
Quester® developed Socrates®, the world's only virtual moderator that can conduct fully probed one-on-one interviews online. Socrates® can add probing to open-ends within quantitative surveys, or moderate exploratory conversations lasting 30 minutes or more- with hundreds of respondents.
With the help of Aristotle® software, our linguistic team analyzes the data to identify the key themes and insights that lead to actionable recommendations.
Specialties
online market research, qualitative, concept testing, ad testing, positioning