Lexer is an Australian owned and run technology consultancy that’s passionate about data and delivering simplicity in the ever-changing media landscape.
Located in Melbourne, Lexer actively develops three technology platforms focused on giving brands access to data generated by earned, owned and bought media:
> Lexer Listen: Live monitoring of earned media sources
> Lexer Track: Analytics of owned social media properties
> Lexer Target: Behavioural targeting for bought media
Together they help clients collect and comprehend their online data. Generating actionable insights, increasing clients marketing efficiency and effectiveness.
Specialties
social, media, data, analysis, marketing, advertising
Lexer Company Blog
- Feb 15, 2012
- Feb 14, 2012
- Feb 9, 2012
- Feb 1, 2012
