CMP.LY provides solutions for social media marketers to attach "fine print" to all their social media communications - including blog posts, Facebook updates and tweets.
CMP.LY patent-pending framework of shortened URLs and visual badges allows advertisers, agencies and influencers to meet their disclosure obligations under FTC, FDA, SEC and other regulations – all in under 20 characters. CMP.LY provide tools to document compliance and measure campaign-specific ROI. We offer solutions to bloggers/influencers to document their compliance and paid tools to advertisers to provide analytics, feed reporting and audit trails for their social media marketing campaigns.
CMP.LY is an emerging standard and the only solution addressing this growing issue available in the market today. We have already had extensive use over 600,000 disclosures with Starbucks, Panasonic, Associated Content, Scion (Toyota), Kraft, Virgin America, Cover Girl (P&G), Dove (Unilever), Danon (Danone,) Ford, Klout, Associated Content, and others.
Specialties
Disclosures for bloggers and advertisers, marketing, digital solutions, agency tools
