As a global leader in measurement and information, we believe providing our clients a precise understanding of the consumer is the key to making the right decisions -- decisions that can lead to profitable growth. At Nielsen, we’re always innovating to keep pace with emerging market trends and the increasingly diverse, demanding and connected consumer.
After nearly a century, we’re more focused and skilled than ever at providing the complete view of what consumers watch and buy through powerful insights that clarify the relationship between content and commerce. Whether our clients are in media, consumer packaged goods, telecom or advertising, our expansive data and measurement capabilities provide market context and confidence through our long history of innovation and integrity.
Nielsen is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related properties. Nielsen has a presence in approximately 100 countries, with headquarters in New York, USA and Diemen, the Netherlands. For more information, visit www.nielsen.com.
Specialties
Television, Radio, CPG & Retail, Books & DVDs, Online, Music, Advertising Agencies, On Location, Telecom, Video Games, Sports
New hires at Nielsen
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Came from...
Aon, Vice President Talent Acquisition and Executive Search, Aon Hewitt Consulting
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Vice President, Client Services
Came from...
Microsoft, Director, Campaign Insights
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Nielsen Company Blog
- May 24, 2012
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CPG Study: Online Ad Campaigns Using Purchaser Data Nearly Triples ROI
May 24, 2012 -
Local TV Preferred Method of Advertisment Among Presidential Candidates
May 23, 2012 -
Infographics: Insights into the Digital Lives of America's Black Consumers
May 19, 2012 -
Urban China is Growing, but Rural China's 650M Consumers Can't Be Ignored
May 18, 2012
Nielsen Activity on LinkedIn
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Nielsen has a new Vice President, BASES Product Management
Dave Duncan is now Vice President, BASES Product Management
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Nielsen has a new Emerging Leaders Associate
Zongde Li is now Emerging Leaders Associate, was President at International Business Board - USF
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Nielsen employee update:
Aliza Wechsler is now Senior Research Analyst - Ad Solutions, title was previously Research Analyst - Ad Solutions at Nielsen
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Nielsen has a new HR Administrator
Sarah Rowsell is now HR Administrator, was Investor at Starcom MediaVest Group
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Nielsen has a new Senior Data Analyst
Datev Yazdanoglu is now Senior Data Analyst, was DP Specialist at Barem Resarch
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Nielsen has a new Professional Services Intern
Michael Schwartz is now Professional Services Intern
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Nielsen has a new Finance ELP
Michael Heller is now Finance ELP
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