Lloyd James Ltd

Lloyd James Ltd is a direct marketing data solutions specialist. We help clients to maximise the potential of their data by finding out what makes their customers tick. This means we help our clients to retain and upsell their current customers as well as working with them on prospect campaigns targeting individuals most likely to respond. We design databases, host them, clean them and undertake the processing required to execute successful campaigns. We can even turn the database into a valuable revenue stream. We plan and buy data and inserts. We work across consumer and B2B, both online and offline.

Our service is bespoke and client led, our aim always is to provide our clients with significant return on their marketing investment.

As our business has expanded, so has our range of services to include list and media management, data processing, database management, predictive data analysis, data mining and bespoke solutions for acquisition and retention.

Through our ever-evolving set of skills we’re able to offer bespoke data solutions to suit the unique needs of some of the UK’s largest companies.

Some examples of the projects our team of experienced specialists have undertaken include; building complex segmentation models for a major UK tour operator, building, hosting and managing a marketing database for a major UK telecoms provider and currently in development a bespoke web based CRM system for an international banking organisation.

Specialties

Data, List broking, List management, Bureau services, Data processing, Database management, Insert broking, Insert management, 3rd party inserts, Data planning, Data cleansing, Deduplication, Campaign planning, Customer profiling, Affinity marketing, Response analysis