Joyce Julius & Associates

Joyce Julius & Associates has been measuring and evaluating corporate sponsorships and product placements for more than 25 years. In that time our methodologies have set the standard in sponsorship research. Our mission today, as it has been since the company’s inception, is to provide industry-leading third party research, with an emphasis on accuracy and customer service.

Client Sampling:

Aaron's, Inc.
Aflac
AMA Pro Road Racing
American Honda, Inc.
American Le Mans Series
Andretti Autosport
ARCA Series
BASS Pro Shops
BP Lubricants USA, Inc.
Bridgestone Firestone
Bristol Motor Speedway
Championship Bul Riding
Chicago Bulls
Chick-fil-A
Cotton Bowl
Dallas Cowboys
Denver Broncos
Detroit Red Wings
Don Schumacher Racing
EA Sports
ESPN Rgional Television
FLW Outdoors
Gator Bowl
GEICO
HP Byron Nelson Championship
IHG/Holiday Inn
Just Marketing, Inc.
Kevin Harvick, Inc.
Lucas Oil
Michigan International Spdwy.
Momentum Worldwide
NAPA
Navigate Marketing
NHRA
Oakland Athletics
Octagon
Penske Racing
Phoenix International Rcwy.
Polo Ralph Lauren
PRCA Properties
R&R Partners
Robert Bosch LLC
Roush Fenway Racing
Sunoco, Inc.
Valvoline Oil Co.
Wasserman Media Group
Wood Brothers Racing

Specialties

Corporate sponsorship research, media measurement, television exposure analysis, fan surveys