The Mallett Group

Founded in 1997, The Mallett Group is a loyalty marketing consulting firm headquartered in New Milford, Connecticut. The company specializes in helping clients maximize the value of their loyalty marketing strategies and programs. The managing partners and senior team all have significant experience and expertise in developing and managing loyalty marketing programs, creating value-added marketing partnerships and strategic alliances, and measuring and quantifying the business building value of marketing investments.

The Mallett Group’s experience and expertise extends across multiple industries including travel and hospitality, financial services, and retail. Our clients have included some of world’s largest airlines, hospitality companies, financial institutions, and retailers. Clients come to us because they know we know loyalty and we have the hands-on business experience to help them make the right investments for the right reasons.

If you're tired of being sold the next best program and are looking for objective well-reasoned advice on how to retain your best customers, while maximizing the return on your loyalty marketing investments, you should speak with the experts at The Mallett Group. It will be time well spent. Just ask our clients.

Specialties

Loyalty & Strategic Consulting, Partnership Development Services, Analytics & Modeling Services