Sponge is an agency-lab for new thinking. Founded in Chicago in 2007 by President and Chief Creative Officer Paul Brourman, Sponge operates beyond the confines of the traditional agency mold, using an open, alchemic model that blends fresh perspectives to develop more visceral creativity. Our strategic acumen, media neutrality and eye for thought-provoking creativity allow us to forge the deeper human connections that establish lasting relationships between a brand and its consumers.
Game-Changing Ideas
• Strategic/Engagement Planning
• Creative Content and Connections: Digital – Broadcast TV/Radio – Print – OOH – Direct
• Branding, Packaging and Design Identity
Specialties
Ground-up Brand and Strategic Development, Non-Traditional Media, Engagement Planning, Broadcast, Print, OOH, Digital Media/Content, Identity Design, Packaging
