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From its roots as an online market research and opinion polling firm, Vizu developed it's Ad Catalyst service. Ad Catalyst is a digital ad effectiveness measurement system that goes beyond counting "clicks" to measure how online ads impact viewer perceptions of key brand attributes. Many of the Internet's premier publishers and leading digital ad agencies use Ad Catalyst to make sure that they deliver the most efficient, effective advertising to the brands with which they work.
Vizu is a privately held company backed by Draper Fisher Jurvetson, Greycroft Partners, WR Hambrecht + Co, Amicus, LLC and leading angel investors including Ron Conway, Esther Dyson, Mike Maples, Jr., and Dave Whorton.
Last edited by Technology Entrepreneur
463 Pacific Avenue
San Francisco, CA
94133
United States
| Headquarters | Miami/Fort Lauderdale Area |
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| Industry | Internet |
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| Type | Privately Held |
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| Status | Operating |
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| Company Size |
1-10 employees |
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| Founded | 2005 |
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| Website | http://www.vizu.com |
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From: | December 02, 2009
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From: | December 03, 2009
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