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The Leading Edge was born out of a frustration with the research industry and a desire to do things differently. Throughout our history, we've broken all of the conventions of the industry whilst always being very focussed on our client's success. We continue to stay true to our name and develop our capabilities to stay at the leading edge of our industry.
We're an insight driven consultancy and at the core of our business is a powerful research engine leveraging innovative ways to connect to consumers using qual, quant and analytics. We take the research outputs to insight and then work with our clients to develop strategy and commercial activation that is grounded in this insight.
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Last edited by Brand and Innovation Director at The Leading Edge
| Top Schools |
| Univ. of Tech., Sydney | 14% |
| Macquarie Univ. | 5% |
| Univ. of Western Sydney | 5% |
| The Univ. of Manchester | 5% |
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Estimated based on LinkedIn Data