MailCoups, Inc., doing business as SuperCoups, operates as a co-op direct mail company providing direct mail advertising solutions to small businesses in the United States and Puerto Rico. It offers co-op direct mail, full-color printing, turnkey design, envelope, design program, and color photo and clip art galleries. The company’s direct mail marketing solutions offer colorful and immediately recognizable envelopes packed with full-color coupons. MailCoups, formerly known as The Mailhouse, Inc. was founded in 1982 and is headquartered in East Taunton, Massachusetts. As of 02/27/1998, MailCoups, Inc. is a subsidiary of ADVO, Inc.