Stardoll (www.stardoll.com) is a virtual entertainment destination that blends childlike play with social networking to deliver a fun-filled approach to fashion, celebrity and dress-up. Drawing a core worldwide audience of girls aged 9-17, the site enables members to build “MeDolls” and offers an extensive collection of garments, accessories and makeup from a variety of real world and virtual brands. With Stardoll’s innovative StarDesign application, users hone their fashion sense by creating their own virtual apparel. The site is updated weekly with new dolls as well as hand-crafted fashions to fulfill the overwhelming demand and interests of the more than 12 million unique monthly visitors. Between 30,000 and 40,000 new fans join daily, adding to the more than 27 million registered users in over 200 countries. Stardoll manages the Stardoll Network of sites, which also includes Paperdollheaven.com and Piczo.com. The company is based in Stockholm, Sweden with offices in Los Angeles, California and London, U.K, and is backed by two of the world’s top venture capital firms: Sequoia Capital and Index Ventures.