Affinion Benefits Group, Inc. provides marketing strategies that enhance client relationships. It offers relationship banking solution to financial institutions to strengthen customer relationships and build new ones. The company assists international financial institutions in developing accident, term life, and accident protection insurance plans. In addition, it offers implementation services that range from product design and employee training to merchandising support and marketing implementation. The company targets the financial services industry, telecommunications industry, and those industries that service small businesses. The company was founded in 1986 as FISI-Madison Financial, Inc. and changed its name to Progeny Marketing Innovations, Inc. in 2002 and then to Affinion Benefits Group, Inc. in 2006. Affinion Benefits Group, Inc. is based in Franklin, Tennessee. Affinion Benefits Group, Inc. operates as a subsidiary of Affinion Group, Inc.