Positivo Informática (the “Company”) is the leader in the manufacture and sale of computers in Brazil, accounting for 13.0% of total PC sales in 2007 and 24.3% of official market sales, according to the IDC. In the same period, the Company had a retail market share of 33.6%. A substantial portion of the Company´s production of computers is sold through major retail chains, with which Positivo Informática has a solid business relationship, mainly as a result of its competitive prices, the recognized quality of its products and the technical support the Company offers.

The Educational Technology Division offers, to public and private schools all over the country, on-line and off-line solutions and training, having the best multimedia content in Brazil with more than 1.000.000 pages published in the web through our portals The products and solutions are present in more than 14,000 Brazilian Schools, with 2,400,000 users and over 3,000,000 daily page views.