Paxar Corporation provides identification solutions to the retail and apparel manufacturing industries worldwide. Its solutions include brand development, information services, and supply chain logistics. The company’s product lines comprise apparel identification, and bar code and pricing solutions. Paxar’s apparel identification product line comprises woven, printed, and heat transfer labels that provide brand, size, country-of-origin, care, and content information for consumers, as well as tracking information for retailers. It also offers print tags with human-readable information and a bar code; multicolor graphic tags with promotional information, and price and other variable information; and produces these tags on plastic, translucent film, leather, and metal substrates. Paxar’s bar code and pricing solutions product line includes thermal transfer and thermal direct printers that produce images on papers and other materials. The company offers its bar code solutions to mass merchandisers, retail stores, distribution centers, and consumer goods manufacturers; and pricing solutions to the automotive and healthcare industries for applications in food freshness dating and material identification. Further, it provides handheld mechanical labelers that print human-readable information for retail store and distribution center price, and inventory marking, as well as for promotional item marking; adhesive labels used in labelers; and a tabletop printer/encoder designed to write to RFID chips embedded in thermal direct or thermal transfer bar code labels. Paxar sells its products directly, as well as through manufacturers' representatives, international and export distributors, and commission agents. The company was founded in 1918 and is headquartered in White Plains, New York. As of June 15, 2007, Paxar Corp. is a subsidiary of Avery Dennison Corporation.