MAGIX AG provides software, online services, and digital content for use with multimedia products and services in the personal communication sector in Germany and internationally. It offers software and online services for designing, editing, presenting, and archiving digital photos, video, and music. The company distributes its software principally to private users in Germany, and to high-volume retailers in other European countries and the United States. In addition, MAGIX sells licenses for professional software to industrial users, such as music producers, and television and radio stations. The company also operates its own online portal and other Web sites, through which it sells its products directly to customers. Further, MAGIX offers customized multimedia solutions as a one-stop shop to business partners, such as online portals and hardware manufacturers. The company was founded in 1993 as MAGIX Technology GmbH and subsequently changed its name to MAGIX AG. MAGIX is headquartered in Berlin, Germany.