M and M Direct Limited operates as an online retailer of fashion and sports products in the United Kingdom. The company’s products include inflatable chairs, bagpacks, bags, belts, boots, flags, fleeces, flip flops, gifts, gloves, hats, jackets, jeans, jewelleries, knitwears, nightwears, pants, shirts, scarves, t-shirts, shoes, socks, slippers, skirts, sunglass, swimwears, track tops, tracksuits, underwears, wallets, purses, watches, toiletries, umbrellas, bottle openers, shoulder pads, and training vests. It offers its products for men, women, boys, and girls. The company was founded as M and M Sports, Ltd. in 1987 and was renamed as M and M Direct Limited in 2006. M and M Direct Limited is based in Leominster, the United Kingdom.