Kesa Electricals

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Kesa Electricals plc operates as a retailer of electrical goods and furniture in Europe. The company sells electrical goods and related accessories under White, Brown, and Grey categories. Its White goods comprise domestic appliances, such as refrigerators, washing machines, microwaves, coffee machines, and irons. The company’s Brown goods include vision and audio products, such as flat-screen televisions, DVD players, MP3 players, and camcorders. It also offers Grey goods, which consist of telecommunications and multimedia products, such as mobile telephones, personal computers, laptops, digital cameras, printers, scanners, games, and electronics. In addition, the company’s stores offer furniture products. As of January 31, 2007, Kesa Electricals operated 690 stores in 9 countries under the DARTY, COMET, BUT, BCC, VANDEN BORRE, and DATART names. The company is based in London, the United Kingdom.

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