First Marketing Company provides integrated marketing communications solutions. The company’s solutions include newsletters, direct mail and e-mail campaigns, welcome experience, one-to-one communications, appreciation programs, event-driven upsell campaigns, personalized online ordering systems, win-back campaigns, channel marketing, and business insight tools that provide customer insights. It also offers project management solutions, such as strategic planning for measurable results, strategy-driven creative materials, turnkey project services, and print and digital solutions. The company serves insurance, financial, healthcare, pharmaceutical, and communications and technology industries. The company was founded in 1972 and is based in Pompano Beach, Florida. As of August 1999, First Marketing Company is a subsidiary of Taylor Corporation.