EMAK Worldwide, Inc., together with its subsidiaries, operates as a marketing services company primarily in the United States and Europe. The company operates in three segments: Agency Services, Promotional Products, and Consumer Products. The Agency Services segment provides various services, such as strategic planning and research, entertainment marketing, promotion, event marketing, collaborative marketing, retail design, and environmental branding. This segment serves various industries, including apparel, automotive, beer, candy, consumer packaged goods, financial services, greeting cards, home electronics, hospitality, government services, pharmaceuticals, soft drinks, spirits, telecommunications, and timeshares. The Promotional Products segment designs and contracts for the manufacture of promotional products used as free premiums or sold in conjunction with the purchase of other items at a retailer or quick service restaurant. The promotional products are used for marketing purposes by the companies sponsoring the promotions, and the licensors of the entertainment properties. The Consumer Products segment engages in designing, contract manufacturing, marketing, and selling toys and other consumer products to the mass market retailers, specialty market retailers, and various international distributors. This division also designs and produces Crayola branded bath toys, bath activities, and bath art sets for distribution to mass and specialty markets. The company operates principally in the United States, Germany, the United Kingdom, France, the Netherlands, the People’s Republic of China, and Hong Kong. EMAK Worldwide was founded in 1987 and is headquartered in Los Angeles, California.