Created in May 2007, when France-based global CRM provider CEGEDIM S.A. Group acquired Dendrite International, Cegedim Dendrite is the leader in Customer Relationship Management for the Pharmaceutical Industry. We offer an unparalleled range of integrated products and services to audiences throughout the healthcare sector. We account for more than 50 percent of CEGEDIM’s annual revenues, and do business in more than 80 countries.

Cegedim Dendrite remains at the forefront of emerging trends and innovative business practices. We actively engage our clients in the product development process and in helping establish the company’s product strategy and roadmap. The results of this approach are evident in our unparalleled Customer Relationship Management (CRM) offering. Because the pharmaceutical sales model is no longer confined to representatives detailing physicians in-person, Pharmaceutical companies now can reach prescribers by integrating sales and marketing activities in a multi-channel CRM approach. In anticipation of this shift in market dynamics, Cegedim Dendrite became the first provider to integrate e-Marketing, peer-to-peer interaction, and loyalty card programs into a comprehensive CRM solution.

Around the world, Cegedim Dendrite works with companies behind the scenes to develop customized, leading and adaptive solutions that effectively manage the complex regulatory environment, minimize risks and decrease costs.

Cegedim Dendrite’s offerings are appropriate for companies of all sizes; are scalable to accommodate a company’s growth; and can be integrated with each other or with products and services from other vendors. In each case, Cegedim Dendrite also helps clients comply with the increasing number of regulations. And because data is the foundation of any CRM success, Cegedim Dendrite builds its entire portfolio of products and services on the OneKey healthcare database, the world’s most robust, up-to-date listing of healthcare professionals.