History:

Established in February 2000, Barista Lavazza is noted as a pioneer of Indian café culture. The Barista Lavazza chain of espresso bars delivers a truly Italian coffee experience in warm, friendly and relaxed environments. It aims to provide a comfortable place for people to unwind over interesting conversations and a cup of coffee. The people who fill up Barista Lavazza consist of young adults, who are exposed to global lifestyles and appreciate the authentic flavours and tastes of coffee.

Currently there are Barista Lavazza Espresso Bars and Barista Crème Lavazza’s in over 30 cities in India. Besides the Indian sub-continent, Barista Lavazza also has cafes in locations across Sri Lanka, Oman and the UAE.

Barista is owned by Lavazza, Italy’s largest coffee company. Created using only the purest raw materials, Lavazza uses the strength of its experience and advanced technological resources to successfully spread the unique and unmistakable taste of its espresso. Today, it is legendary in terms of quality and recognized the world over as the symbol of Italian espresso. It is the preferred espresso in Italy and enjoys an impressive share in the Italian retail market (value, source: Nielsen). Itd operates in over 80 countries in the Home and Away-from-Home sectors (Foodservice, Vending and Cafes). With over 110 years of coffee heritage, Lavazza is Italy’s most favourite coffee.

Achievements:

In a relatively short span of eight years, Barista Lavazza has managed to capture the loyalties of many a coffee lover. Its leadership position can be attributed to a remarkable expertise in specialty coffee coupled with a sound technical competence, an ever evolving retail experience, a rapidly growing distribution network and top end maintenance support. It has also created and nurtured a successful franchisee model for international markets.