Art Technology Group, Inc. develops and markets e-commerce software products, as well as offers related services primarily in the United States. Its products include ATG Commerce that enables clients to personalize online buying experience; The ATG Adaptive Scenario Engine, which facilitates clients to develop and manage personalized e-commerce applications; ATG Commerce Search, an integrated search solution that enables shoppers to navigate clients’ e-commerce sites, and to find merchandise and make purchases from the search results page; and ATG Merchandising, which enables merchandising professionals to directly manage catalogs, products, search facets, promotions, pricing, coupons, and special offers. The company’s e-commerce suite also includes ATG Content Administration, a Web content management solution to support creation, version tracking, preview, editing, revision, approval, and site deployment of personalized Web sites; ATG Outreach, an e-marketing service solution that enables clients to create personalized outbound marketing and service campaigns; ATG Self-Service, which enables consumers to access personalized answers to questions; ATG Commerce Assist that provides e-commerce support for call center agents to create and manage orders; ATG Response Management, a solution for automating responses to inbound electronic communications; ATG Knowledge, a knowledge management solution that assists call center agents and help-desk personnel to find the answers to customer inquiries; ATG Campaign Optimizer that assists marketing professionals in defining comparative tests of offers, promotions, and product representations; and ATG Customer Intelligence, a solution to monitor and analyze commerce and customer care performance. It serves retail, consumer products, manufacturing, media and entertainment, telecommunications, financial services, travel, and technology industries. The company was founded in 1991 and is headquartered in Cambridge, Massachusetts.